Digital Marketing Courses
Digital marketing is a broad field that encompasses multiple digital channels. To develop this skill set, taking an intensive course is one of the best ways.
CareerFoundry’s program is self-paced and features a mentor/tutor team for personal guidance. Their curriculum also features an optional project that can help bolster your portfolio.
Udacity’s Nanodegree in Digital Marketing
Udacity’s Nanodegree in Digital Marketing is an extensive online course designed to teach all the fundamentals of digital marketing. Taught by industry professionals who possess years of experience, instructors deliver knowledge using innovative learning experiences such as innovative, interactive presentations. For added support, technical mentor support features can also help resolve any doubts that students might have during this journey.
Content marketing is one of the cornerstones of digital marketing, and this course addresses it specifically. Topics covered include content strategy, writing SEO copywriting for SEO rankings and social media promotion – however more advanced techniques such as predictive content analytics or AI-powered content creation may not be covered here.
Students enrolled in this course are challenged with creating a marketing plan for a mock company in a sandbox environment, considering business models, objectives and target personas for analysis before creating content strategy and selecting channels to market the product or service effectively.
Simplilearn’s Digital Marketing Specialist
Digital marketing, at its core, involves advertising through digital channels like search engines, social media, email and mobile apps. It includes several areas of marketing such as content creation and paid advertisements – this course will equip you with all of the knowledge required to develop an effective digital marketing strategy.
This curriculum is tailored towards business professionals already employed in their respective field and looking to advance their careers. It includes modules on customer personas, customer journey mapping and using data analytics to evaluate metrics. Furthermore, it touches upon digital marketing channels and technologies like artificial intelligence that may present themselves.
Cost for the program: $2,066 monthly payment or $4,900 upfront. Course is delivered online through lectures, virtual classrooms, and real world projects; additionally it comes with a job guarantee or your money back promise! For more information visit their website where there are also several free digital marketing classes.
Are You Exploring Digital Marketing with DigiUniversity? If you are new to digital marketing, DigiUniversity provides an ideal starting point. This 26-module course covers everything from content production and SEO/SMO strategies, to social media strategies. Suitable for both novice marketers as well as veteran businesspeople looking for insight into how modern tools are changing how products are promoted, this program covers an impressive variety of topics.
CareerFoundry’s online marketing training program comes with a job guarantee and features a one-on-one mentoring arrangement with industry experts, whereby students work with industry mentors to build digital marketing portfolios and acquire skills necessary to secure employment in digital marketing. In addition, students gain access to a professional network and resume review services – more expensive than some alternatives but worth its cost if interested in writing engaging copy that converts.
Digital marketing refers to the practice of using online channels and platforms to market products or services. This encompasses email, social media, search engine optimization (SEO), website conversion and mobile apps/text messaging as part of digital marketing activities. Digital marketing is an essential element of modern business, helping increase revenues while building brand recognition.
Copyblogger is an authoritative source of content and digital marketing advice, offering free courses and seminars since 2006. Their focus has always been to teach freelancers how to produce engaging internet content – not the generic corporate-speak that fills company websites but valuable material that attracts traffic and boosts sales.
This course will introduce students to the fundamental concepts of online marketing, such as social media, Google Ads and content marketing. Additionally, students will explore e-commerce fundamentals including user experience design and search engine optimization.